Marketing Manager Full Time

Responsibilities:

• Develop and execute data-driven marketing strategies with defined KPIs, success metrics, and ROI measurements






• Create and manage product marketing materials, ensuring compliance with regional legal and regulatory requirements
• Produce social media campaigns and targeted digital activities across websites and email channels
• Support the investor relations team with product marketing materials, including pitch decks, reports and website updates
• Manage event logistics and produce pre- and post-event marketing content
• Implement comprehensive analytics frameworks to track campaign performance and optimize marketing initiatives
• Handle marketing-related client service requirements, such as monthly newsletters and audience relevant content and EDMs
• Coordinate translations for all marketing materials where required
• Review and update website content quarterly to ensure relevance and performance optimization based on analytics data, tracking key metrics like visitor engagement, conversion rates, and alignment with overall marketing KPIs
• Support lead generation and nurture programs with measurable conversion metrics
• Prepare and present data-driven marketing reports to leadership, demonstrating impact and ROI of marketing initiatives
• Lead and mentor team members, providing clear direction, performance management, and professional development opportunities

Requirements:

• 5+ years of experience in marketing roles, preferably in the financial services sector
• Proven experience managing and developing team members with demonstrated leadership capabilities
• Strong analytical skills with the ability to interpret data, identify trends, and derive actionable marketing insights
• Experience developing KPIs and implementing measurement frameworks for marketing campaigns
• Strong project management skills with attention to detail and ability to meet deadlines
• Ability to write and create original content for various marketing channels
• Understanding of financial markets and investment products
• Strong communication and interpersonal skills for interacting with internal and external stakeholders
• Experience working with compliance and regulatory guidance to ensure compliant collateral
• Proficiency with marketing analytics tools, CRM systems, and data visualization platforms
• Familiarity with marketing automation tools and project management software
• Bachelor’s degree in marketing, Business, or related field
• Experience working in a global company with centralized marketing functions-An Advantage
• Experience building and scaling marketing analytics capabilities-An Advantage
• Knowledge of marketing attribution models and ROI measurement-An Advantage