Responsibilities:
1. B2B Lead generation using all aspects of Digital Marketing components such as SEO, Social media marketing, Email marketing, Affiliate marketing, SEM (Search Engine Marketing).
2. Should have experience in driving Lead generation campaigns, social reach activities in LinkedIn, Ad copy, Bidding strategy. LinkedIn ads, Google ads
3. Bilingual (English & Arabic)
4. Social media paid campaigns and optimization to minimize cost per click, Lead generating campaigns
5. Landing page creation / Optimization
6. Keyword research, Identifying. qualified keywords, Targeted keyword ranking improvement, using On-page & Off-page SEO strategy
7. Manage the Organic social media channels and publish regional content
8. Execute Webinars, Newsletters and Content driven campaigns
Requirements :
1. Content creation skills
2. Job Location: Dubai, UAE
3. 4-7+ years of experience in digital campaigns, events, demand generation and hands-on execution of paid campaigns (Must)
4. English & Arabic ( bilingual )
5. Experience running campaigns across paid digital and social channels. (Adwords, Display, Facebook, Linkedin, Twitter)
6. Knowledge of digital marketing including SEO, social media marketing, email marketing, marketing automation, marketing analytics and CRM tools such as Google Analytics
7. Strong ability to build models and reports, study performance metrics across the entire funnel, and use data-driven insights to deliver results.
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